Our mission is simple, help our St. Petersburg area clients achieve their lead and revenue generation goals through Google, Bing (Mircrosoft Advertising, and Facebook. Whether you have a budget of $2,500 or $100,000+ Actuate Media can help manage the success of your PPC campaign to drive results. What makes us different is our approach, we never put campaigns on autopilot, and we are continually testing and improving campaign performance. It’s all about transparency, and with Actuate Media you can literally watch your PPC campaign perform on a daily basis by tracking inbound phone calls, and measuring conversions in GA4.
PPC Management Company St. Petersbrug
As a Google Ads Premier Partner, St. Petersburg PPC Management Company, we promise to enhance your PPC strategy, campaign optimization, conversions, transparency, and ROI.
St. Pete's #1 PPC Management Services
PPC Goal = Drive Leads
Whether you’re looking to increase performance, and/or reduce costs, we can help your business. We offer competitive management fees and total transparency. Let us be your competitive advantage!
What Makes Us The Best PPC Management Company in St. Petersburg?
Step #1 Get A Free PPC Audit
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Our St. Petersburg PPC Management Services
As a Google Premier Partner, Actuate Media has the tools and U.S.-based team to help your business thrive. A lot goes into PPC Management, and it takes the right kind of data-driven approach to be successful.
- Lead Generation Approach
- Transparent Costs
- Call Tracking
- AI Call Summaries
- GA4 Integration
- Active Account Optimizations
- Flexible Spending
- Competitive Insights
- Conversion Rate Optimization (CRO)
- Monthly Reporting
- Competitive Management Fees
Lead Generation PPC Management Company St. Petersburg
Google Ads
Microsoft Ads
Facebook Ads
Conversion-Focused PPC Management
PPC is what we do and we are here to help your business achieve its digital marketing and revenue goals through customer acquisition. Our PPC team are experts at building and optimizing conversion-based search marketing campaigns. We strategize, implement, test, and continually analyze campaign data to improve performance. We do not believe in the set-it-forget-it approach! Whether our team is taking over an existing campaign or starting from scratch, we deliver conversions, not just clicks.
Our Secet Sauce to Success
We track phone calls, web forms, e-commerce transactions- literally everything! Google and Bing are big on relevancy and many companies overlook this fact and fail to send the appropriate signals back to increase quality scores and measure conversions. We take an integrated systems approach, to ensure Google Analytics, Google Ads, and our phone tracking systems speak to each other. Why? To capture all conversion data and signal to Google and Bing your campaign relevancy to lower your search engine marketing per acquisition costs.
Why Hire Our St. Petersburg PPC Agency?
At Actuate Media, we stand out as an award-winning Google Premier Partner digital marketing agency, offering unparalleled expertise in the digital marketing sphere. As a Google Premier Partner, our team has proven proficiency in utilizing Google’s advanced advertising tools, ensuring you access top-notch strategies in search engine marketing. Our award-winning status reflects our commitment to delivering innovative, results-driven marketing solutions. We specialize in tailored strategy across SEO, PPC, social media marketing, and analytics, ensuring your investment yields maximum return. Partnering with us means choosing a digital marketing leader dedicated to propelling your business to new heights in the online world.
100% Transparency
We are dedicated to promoting transparency in digital marketing. We believe in clear, open communication, ensuring our clients fully understand and trust each aspect of our strategies. From detailed reporting to accessible insights, we provide the tools and explanations necessary for informed decision-making, fostering a relationship built on trust and clarity. This approach empowers our clients to confidently navigate their digital marketing journey with us.
No Long-Term Contracts
Our digital marketing agency stands out by not binding clients in long-term contracts. We believe in fostering relationships based on performance and mutual trust, not obligation. Our approach is to work with clients who choose us for our quality, not because they’re locked in. This flexibility reflects our confidence in delivering exceptional results and the belief that our services speak for themselves, creating lasting partnerships based on success and choice, not contractual necessity.
No Setup Fees
We prioritize accessibility and fairness in our services, which is why we have a no setup fee policy. We believe in offering our expertise without hidden costs, ensuring our clients can embark on their digital marketing journey with us seamlessly and without financial barriers. This approach reflects our commitment to transparent and client-friendly practices, allowing businesses of all sizes to benefit from our top-tier digital marketing solutions right from the start.
Competitive Management Fees
Our company offers competitive management fees with flexible flat rate options, tailored to fit various budgets and needs. Our pricing structure is designed to be transparent and value-driven, ensuring clients receive top-notch digital marketing services without the burden of excessive costs. We believe in providing quality solutions at rates that align with our clients’ financial comfort, making data-driven digital marketing accessible to businesses of all sizes.
PPC Management FAQs
What is PPC Management?
PPC (Pay-Per-Click) management services involve comprehensive strategies and actions focused on optimizing online advertising campaigns. This service encompasses a wide range of activities, from keyword research and selection to creating and testing ad copy. It includes setting up and managing bids for each campaign, ensuring that the PPC efforts align with the budget and marketing goals. One of the primary objectives is to enhance ad visibility while minimizing costs, thereby improving ROI. PPC management is not a set-and-forget process; it requires continuous monitoring and adjustments based on real-time data analysis.
This includes tracking click-through rates, conversion rates, and overall campaign performance. The service also involves understanding the target audience and refining ad placements to reach potential customers more effectively. Additionally, effective PPC management includes regular reporting and feedback mechanisms to keep clients informed about their campaign performance. By utilizing advanced tools and professional expertise, PPC management services aim to drive targeted website traffic, leading to increased conversions and business growth.
What Does a PPC Company Do?
A PPC (Pay-Per-Click) company specializes in managing and executing online advertising campaigns on various platforms such as Google Ads, Bing Ads, and social media networks. These companies possess expertise in creating, optimizing, and maintaining ads that businesses pay for each time a user clicks on them. Their primary goal is to drive targeted traffic to a client’s website or landing page, which ideally leads to increased conversions and sales. PPC companies conduct extensive keyword research, craft compelling ad copy, and design ads that resonate with the target audience. They also handle bid management, ensuring that clients get the maximum return on their advertising spend. This involves setting and adjusting bids to remain competitive while staying within budget.
Moreover, PPC companies offer continuous campaign monitoring and analysis. They utilize advanced analytics tools to track campaign performance, including metrics like click-through rates, conversion rates, and overall ROI. Based on these insights, they fine-tune campaigns, adjusting strategies to improve effectiveness and efficiency. This adaptive approach allows for the optimization of ad placements and targeting, making sure ads reach the right audience at the right time. PPC companies also provide detailed reporting to clients, offering transparency and insights into how their advertising budget is being utilized and what results it’s yielding. This partnership aims to ensure that PPC campaigns contribute significantly to a business’s overall marketing objectives, driving growth and profitability.
How Much Does a PPC Management Company Cost?
The cost of hiring a PPC management company can vary, primarily depending on the structure of their pricing model. Generally, these companies, like ours, charge a percentage of the ad spend. In our case, the charges range between 15% to 20% of the total ad spend. This model aligns the company’s incentives with the client’s performance, ensuring that the company is motivated to optimize ad campaigns effectively for the best results. It offers a scalable solution, making it suitable for businesses with varying advertising budgets. As the ad spend increases with successful campaigns, the management fee adjusts accordingly.
In certain circumstances, we also offer a flat rate management fee. This option is tailored for clients who prefer a consistent cost structure, providing predictability in budget planning. The flat rate is determined based on the complexity and size of the PPC campaign and the level of management required. This model is often attractive to businesses with specific budget constraints or those looking to have a fixed cost for their advertising management services.
Working with a PPC management company brings significant value regardless of the pricing model. It includes expert campaign management, continuous optimization, and performance monitoring, all of which contribute to maximizing the return on your PPC investments. Our company ensures that the cost of our services is transparent and provides substantial value in terms of increased traffic, higher conversion rates, and, ultimately, improved business revenue.
Does PPC Advertising Work?
PPC advertising is a highly effective digital marketing strategy when implemented correctly. It works by placing ads on search engines, social media platforms, and other websites, where businesses pay a fee each time their ad is clicked. This model offers immediate visibility and drives targeted traffic to your website, unlike organic search methods, which can take longer to yield results.
One of the critical strengths of PPC advertising is its ability to reach the target audience with precision. Advertisers can use detailed targeting options based on demographics, interests, location, and specific times of day. This ensures that ads are shown to people most likely interested in the product or service, leading to higher conversion rates. Additionally, PPC campaigns are highly measurable and adjustable. You can track click-through rates, conversion rates, and ROI, allowing for quick adjustments to optimize campaign performance.
Moreover, PPC is beneficial for businesses of all sizes. Small businesses can compete with larger companies by targeting specific niches, while large companies can use PPC to reach a wider audience. It’s also a flexible marketing tool, allowing for budget control and campaign adjustments based on real-time performance data. When managed properly, PPC advertising can be a powerful component of a comprehensive digital marketing strategy, driving growth and profitability.
What Does PPC Services Include?
PPC Services encompass a range of activities essential for creating and managing effective Pay-Per-Click advertising campaigns. Firstly, keyword research is a core component; it involves identifying the most relevant and high-performing keywords that potential customers use when searching for products or services like yours. This step is crucial for targeting your ads effectively.
Another key aspect is ad creation and optimization. This includes designing compelling ad copy and visuals that resonate with the target audience. The ads are tailored to appeal to the customers’ needs and interests, ensuring higher click-through rates. Campaign setup and management are also integral parts of PPC services. This involves configuring the campaign settings, including budgets, bid strategies, and targeting options based on demographics, locations, and user behavior.
Continuous monitoring and analysis are necessary for the success of PPC campaigns. PPC services include regular performance tracking, using metrics like click-through rates, conversion rates, and overall return on investment (ROI). Based on these insights, ongoing optimization is conducted to refine ad targeting, adjust bids, and improve ad creatives.
Additionally, PPC services often provide detailed reporting to clients. These reports offer transparency into how the ad spend is utilized and the results it yields, helping clients understand the value and effectiveness of their PPC campaigns. Overall, PPC services aim to maximize ad visibility, increase traffic to the website, and boost conversions, contributing significantly to a business’s online marketing success.