Should I Advertise During COVID-19?
There isn’t a single person on the planet right now who isn’t affected by COVID-19 in some fashion. At Actuate Media, we understand how you’re feeling. You’re scared about the…
Are Google Ads Worth It? Obviously Yes, and Here is Why
Are Google Ads worth it? If your business is new to paid search marketing, or you did not see great results in the past; you may wonder, if pay-per-click (PPC)…
3 Changes Coming to Google Ads in 2019
So what has Google been up to lately? And what changes will be taking place in 2019? Well, in true Google fashion, they are making some changes to the Google…
What’s Up With The Recent Google AdWords Daily Budget Update?
Did you know Google AdWords just announced on October 4, 2017, advertisers’ AdWords budgets will be automatically enabled to exceed their daily allotment by two times? Advertisers are going to…
Google AdWords Review Extensions Boost Your Credibility
This Ad Extension has been discontinued. Are you doing everything possible to ensure your website and other online content are ranking as high as possible on the search engines? Are…
What is a Good PPC CTR?
As a PPC Management Company, we have seen and touched enough search marketing campaigns to ballpark some figures for you. First, we would like to point out that click-through rate…
PPC vs. SEO Which is Best?
Both PPC and SEO are Effective Tools, so Which is the Best For You? While both PPC and SEO are undoubtedly effective, those who have a limited advertising budget may…