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Free SEO Audit

See where your site stands — graded in minutes.

Our audit engine reviews your site the way a search engine does — 40+ checks across twelve categories — indexing, on-page SEO, security, email deliverability, page speed, AI readiness, backlinks, and local presence among them — then a real analyst walks you through what actually matters. Free, no obligation, and no access to your site required.

40+ graded checksReviewed by a real analystNo logins or code neededNo obligation
SEMrush Certified Agency Partner
SEMRush Agency Partner — listing is public
SEMRush
Clutch Top Digital Marketing Company Tampa 2023 award badge
Clutch Top Digital Marketing Company
Clutch · 2023
+210%
organic traffic in eight months — DTC brand
Client engagement · anonymized
~99%
Client retention rate — no contract makes them stay
Company metric
How it works

URL in. Graded report out. Analyst on the phone.

This is the same audit that starts every Actuate engagement — running it up front just means you see the findings before you spend anything.

1 · The checksForty-plus checks on your public pages, DNS, and link profile — indexing and redirects, robots.txt and sitemaps, titles and alt text, SSL and security headers, SPF/DKIM/DMARC, Core Web Vitals on mobile and desktop, AI crawler access, domain expiry, NAP and business schema. No logins, no code snippet, no analytics access.
2 · The gradesEvery check lands as passed, to improve, or error — rated by impact and how hard it is to fix — and rolls up into twelve category grades and one score out of 100. Speed figures are lab data (Lighthouse) and labeled as such. Traffic and technology detection are reported for context, never scored.
3 · The walk-throughThe grade isn't the deliverable — the conversation is. A real analyst reviews the report and walks you through what to fix first, what it affects, and what to leave alone. Execute the plan with us or without us.
What's checked

What the audit checks.

The report grades the foundation search engines — and now AI assistants — judge you on: whether your pages can be found and indexed, whether your on-page basics earn their keywords, and whether your site carries the security and trust signals that keep rankings and email deliverability out of trouble.

Every finding is marked passed, to improve, or error — with how much it matters and how hard it is to fix — so the report reads as a to-do list, not a diagnosis.

  • Indexing — robots, sitemaps, canonicals
  • On-page SEO — titles, metas, alt text
  • Security — SSL expiry, HSTS, headers
  • Email — SPF, DMARC, DKIM
  • Speed — Core Web Vitals, page weight
  • AI readiness — crawlers, llms.txt, schema
  • Backlinks — referring domains, domain rank
  • Domain — expiry, typo & TLD exposure
  • Branding, social & local presence
Website Audit Reportreal report · client anonymized
75/100
Grade: C28 passed · 9 to improve · 6 errors
IndexingA+
On-Page SEOC
SecurityF
Email DeliverabilityB-
PerformanceD+
LighthouseD+
AI ReadinessA+
BacklinksA+
Domain ProtectionA+
BrandingF
Social PresenceF
Local PresenceA+

Each check is marked passed, to improve, or error — with impact and difficulty ratings. Traffic and Technologies are reported for context and never scored.

// real report output — client anonymized

What a finding looks like

Four real findings from one audit.

The grade is the summary; the findings are the value. These are verbatim from an August 2026 report on a WordPress site that scored 75/C — client anonymized. Note the range: an afternoon's alt-text work sits in the same report as a load-time problem worth more than everything else combined.

Image Alt Text error

22 of 36 images on the homepage were missing alt text.

medium impact · easy to solve

Screen readers and image search both rely on it, and it's an afternoon of work — the cheapest fix in the report.

Mobile LCP error

Largest Contentful Paint of 12.6s on mobile against a 2.5s target (lab data, Lighthouse).

high impact · hard to solve

Most visitors are gone before the page paints. This one finding outweighed every on-page tweak in the plan.

DMARC Record to improve

DMARC published, but with p=none — spoofed mail still gets delivered.

high impact · easy to solve

Nothing to do with rankings, everything to do with someone impersonating your domain. Most audits never look.

Custom 404 Page error

Nonexistent URLs returned HTTP 200 instead of 404 — a soft 404.

medium impact · medium to solve

Wastes crawl budget and lets dead URLs sit in the index looking like real pages.

The same report also passed 28 checks — indexing, canonicals, SPF, DKIM, schema, AI crawler access, NAP, backlinks. A good audit tells you what to leave alone, which is most of it.

Audit questions

Free means free. Here's how.

What the audit includes, what we need from you (almost nothing), and what happens after — plus how the findings feed an SEO engagement if you want one.

40+ checks across twelve categories — indexing, on-page SEO, security, email deliverability, performance, Lighthouse scores, AI readiness, backlinks, domain protection, branding, social presence, and local presence. Every finding is marked passed, to improve, or error, with impact and difficulty ratings, and a real analyst walks you through what matters most — before you spend anything.

The engine generates the graded report in minutes. The analyst walk-through comes after — we reach out to schedule it once your report is ready. Nothing to install, nothing to configure.

Really free, and no catch: this is the same audit that starts every Actuate engagement, so running it up front costs us little and tells you a lot. There's no obligation afterward — and if the report says your site is in good shape, we'll tell you that too.

No. The audit reviews your public pages and DNS records the same way a search engine does — no logins, no code snippet, no analytics access. If we work together after the audit, deeper access comes later, with your permission.

The engine reviews your site and generates the graded report, an analyst reviews it, and you get the findings with a prioritized action plan. Your team can execute the list without us — or we'll quote exactly what it would take for us to do it, fixed number, before any work starts.

Reviewed by
Brad Holly, MBA
Partner · Actuate Media

25+ years in performance-based digital advertising. Brad signs off on the audit methodology and every claim this page makes.

Last reviewed: July 2026 LinkedIn
Free SEO audit

Get the graded report — free.

Enter your URL and the engine grades your site across twelve categories. A real analyst reviews the findings with you and tells you what to fix first. No obligation, no long-term contract, no access to your site required.

  • Graded report in minutes — score out of 100 plus twelve category grades
  • Every finding rated by impact and difficulty
  • AI-readiness check — crawler access, llms.txt, schema
  • A real analyst walk-through, not a robo-report

No obligation. No long-term contract.