What Is Mobile First Indexing Google Webmaster Tools?
You know Google, they are always changing something. However, this change isn't necessarily a bad thing unless...
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What You Need to Know about Google’s Most Recent Algorithm Update
Did you know Google just officially confirmed they rolled out a new major (broad core) algorithm update?Yep! Google has struck again.But is this a good change or one that's going to have you pulling your hair out? Well, that remains to be...
The Differences and Pros & Cons of the New Google Search Console
You've probably heard by now that Google has changed their search console and it's kind of a big deal for SEO Companies and businesses alike. It's still in beta, but Google says it will be changing over to the new features little by little...
Display advertising Key Performance Indicators
After almost 7 years in the advertising business, one thing still gets me; most agencies do not understand the key performance indicators for different digital mediums. Agency after agency, continue to measure click-thru rate (CTR). At the end of campaigns,...