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The Actuate blog

Marketing intelligence.

Platform shifts, tactical breakdowns, and the answers our clients ask first — written by the team running the campaigns.

83 articles

Person tapping a white tablet on a wooden table beside glasses and a coffee cup, with blue like, heart and comment notification bubbles floating above

7 Ways To Gain Social Media Engagement

Jun 2019 · 5 minRead

Two hands holding a white smartphone whose screen shows a stopwatch icon above the words "Page Speed Optimization" and a "Click Here" button

Are AMP (Accelerated Mobile Pages) Worth It for SEO?

May 2019 · 4 minRead

Hand of a man in a suit holding a pen beside sketched words "Black Hat SEO" surrounded by doodled paper planes, a target, lightbulb and chart

9 Types of Negative SEO & How to Protect Your Website

Apr 2019 · 5 minRead

Hands holding a smartphone against a blurred teal background with handwritten words "Social Media," "Friends" and "Networking" and doodle icons

5 Social Media Content Strategies for Small Businesses

Mar 2019 · 5 minRead

Flat illustration of a desktop monitor showing a search results page, flanked by gears, a cloud and a rising trend arrow on a blue background

3 Changes Coming to Google Ads in 2019

Feb 2019 · 4 minRead

Multicolored grunge lettering reading "A/B Testing" on a white brick wall, ringed by hand-drawn office and device doodles

A/B Testing: Is it worth it for small businesses?

Jan 2019 · 4 minRead

Hand touching a white map-pin outline labeled "B2B SEO" surrounded by hand-drawn marketing icons on a dark blue background

Is SEO important for B2B Websites?

Dec 2018 · 5 minRead

Google Home Hub, SEO, and YouTube Video Views

Google Home Hub, SEO, and Your YouTube Video Views

Nov 2018 · 3 minRead

Open laptop in an empty conference room showing a web page headed "Page Speed Optimization" with the subhead "How It Works".

A Few Quick Ways to Speed Up Your Website

Oct 2018 · 5 minRead

Search didn't shrink. It moved.

Our 2026 benchmarks: first-party data from real accounts through the AI-search transition.

Read the benchmarks

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